MIAMI — A full-scale remodel of the Miami Cineplex was to begin Monday, March 9.
Due to some contractual studio obligations, three auditoriums will close to begin the renovations while a single screen will remain open for Disney’s "Onward.”
Outdated seats in all four of the facility’s auditoriums will be replaced with wide, electric recliners.
In addition to the seat replacement, B&B Theatres will be updating exterior signage, concession menu boards, hallway auditorium signs, theater wall coverings, carpet, and so much more, breathing new life into the theater.
Recently, B&B oversaw a complete operational overhaul which involved the installation of a new point-of-sale system, streamlining the purchasing process and enabling guests to participate in Backstage Pass Loyalty, a free membership program that rewards customers for every dollar spent on every visit.
This point-of-sale system will also accommodate the new reserved seating platform introduced with this remodel.
With the new recliners, guests can purchase tickets in advance, either online or at the box office, and reserve specific seats in the theater, ensuring that they get just the seat they want.
"I am so pleased that we are able to make this happen for our guests and friends in Miami, and we couldn’t be happier with our relationship with the Miami Nation as valued partners,” said B&B Theaters President Bob Bagby. We are beyond excited to bring a state-of-the-art, first class movie-going experience to our guests, and they will be blown away by ‘the new B&B.’ “Get ready to recline, Miami!”
The company anticipates a four- to five-week closure, leading up to a mid-April grand reopening.
B&B Theatres has been family owned and operated since 1924 when Elmer Bills Sr. opened a movie house in Salisbury, Missouri where the future Mrs. Bills played the piano for silent movies. During the company’s 96 years, and four generations of family involvement, it has seen the coming of sound, color, Technicolor, stadium seating, multiplexes, and now digital cinema.
B&B Theatres is the sixth largest theatre chain in North America and operates 418 screens at 50 locations in Missouri, Kansas, Oklahoma, Iowa, Texas, Mississippi, South Carolina and Florida.